
	Rebirth To Get Rich is Glorious Structural Transformation of the Economic Sphere East Asian Financial Crisis The Tiananmen debacle resulted in a brief spell of conservatism, but within a few years, Deng Xiaoping choreographed the rebirth of reform and openness with his historic “southern tour.” With Deng’s assurance that “to get rich is glorious,” entrepreneurial energy exploded again, concentrated now in the coastal cities. The leadership, guided by economic czar Zhu Rongji, enacted a far-reaching structural transformation of the economic sphere, anchored in privatization of state-owned enterprises. Ironically, China’s lack of full reform—especially in the financial sector and monetary policy—protected the Chinese economy from the vicissitudes of hot money and capital flight that ravaged its neighbors during the East Asian financial crisis.

The Entrepreneurial Experience

Period: Rebirth (1990s)

China Roared Ahead After Deng's Southern Tour
James McGregor
There Was No Morality After 1989
Michael Anti
People Were Not Ashamed to Be Businesspeople
Jack Ma
At First, Business Was For the Lower Classes
Rose Luqiu
Privatization of Property
James Miles
Zhu Rongji Was an Extraordinary Figure
Charlene Barshefsky
State Owned Enterprise Reform Had to Be Done
Yao Yang
From Enterprises to Companies
Edward Tse
China Alone Performed Well
Hu Shuli
China is Cut from a Different Cloth
Stephen Roach
The Corporatization and Privatization of SOEs
Cui Zhiyuan
Hong Kong IPOs
Francis Leung
The Multinational Corporations Were China's Teachers
Edward Tse
New Links, New Dilemmas
Bi-khim Hsiao
The Entrepreneurial Experience
Emmanuel Ojukwu
The People Need Freedom
Frank Hawke
Deng Accepted That There Were Limits to His Expertise
Barry Naughton
Changing China's Market Framework
Hu Shuli
China's Opacity Protected it from Crisis
John Bussey
Entrepreneurship Was a Key to China's Boom
Victor Yuan

Emmanuel Ojukwu

President of the Nigerian Community in China

Emmanuel Ojukwu is a Nigerian entrepreneur and community leader in Guangzhou, China. Ojukwu moved to Guangzhou in 2004 and shortly thereafter was chosen to be the president of the Nigerian Community in China.

Ojukwu acts as a liaison between the growing Nigerian community of Guangzhou, estimated at 5,000-7,000, and the Chinese, and has largely succeeded in reshaping relations with the Chinese government. He is also lobbying the Nigerian government to open a consulate in Guangzhou in order to normalize relations between the community and the Chinese government.

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In school I did arts. Then in Nigeria, when motor spare parts is not profitable, then I went to the shoe line. I started in the shoe line in 1993. Then because of the art I did, then I can be able to design shoes. So I designed shoes, we started dealing with Taiwan. Then when Taiwan coming to Nigeria, we started doing business, I'm designing shoes, sending to Taiwan. They would make the sample they would send back to Nigeria. Then I confirm.

After production, then we ship to Nigeria. So I started going to Taiwan and when Taiwan businessmen comes into Nigeria and open an office. So when they come to Nigeria and open an office, most of their workers they are not Taiwan, they are Chinese. So when they make order... when you make order from the company, they will make order from mainland China. So when its coming into Nigeria, the Chinese working with them in Nigeria because they feel the Chinese working are more cheap labor than the Taiwanese.

So when they bring them to Nigeria to work in their company, the Chinese knows that the people are coming from their country and they are working with Taiwanese, they are planning to open their own office. So from there, the Chinese coming to the markets, when Chinese coming to the market, they continuously bringing in their people. Opening so many companies. But I look at it -- rather than dealing with Chinese in Nigeria, then I come to China. Because you deal with them in Nigeria. All your ideas, they have it. When they use your ideas, they also use for another person. Then the markets will flop. So I started coming to China.

The first time I came to China, I went to one shoe factory. They're so surprised, they are happy to see somebody like me, because I can create designs. And when I look at their designers, what their designers do is copy, they copy with computer. But I can see and I can make up my designs, when I look at this shoe I can use it, make more designs. So they are so surprised to see something like this, they have not seen before. So, I started my business like this way.

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Rebirth

The Entrepreneurial Experience

Period: Rebirth (1990s)

China Roared Ahead After Deng's Southern Tour

There Was No Morality After 1989

People Were Not Ashamed to Be Businesspeople

At First, Business Was For the Lower Classes

Privatization of Property

Zhu Rongji Was an Extraordinary Figure

State Owned Enterprise Reform Had to Be Done

From Enterprises to Companies

China Alone Performed Well

China is Cut from a Different Cloth

The Corporatization and Privatization of SOEs

Hong Kong IPOs

The Multinational Corporations Were China's Teachers

New Links, New Dilemmas

The Entrepreneurial Experience

The People Need Freedom

Deng Accepted That There Were Limits to His Expertise

Changing China's Market Framework

China's Opacity Protected it from Crisis

Entrepreneurship Was a Key to China's Boom

Emmanuel Ojukwu

President of the Nigerian Community in China

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Map the interviews